The E-Lure with the EChip is one of the top producing trolling lures on the market. Its wild dancing action when trolled is a major attraction to predators. The bottom of this lure is chrome. The lures are fully rigged with monofilament leader, stainless steel hooks and a 100 lb bead swivel. Troll them between 2 and 3 MPH for best results, with their special Pro-Troll bend you can troll as slow as 1 MPH and they still shake with good attracting action..